AI Ad Generator Pricing: One Wallet for Every Ad
Start free — copy and scripts cost nothing, and your sign-up credit covers a first image ad. Add video credits when you're ready. Products, services, and brands all run on one plan.
Free
Free copy and scripts, plus one image ad to see what it can do.
Start free- Unlimited ad copy & scripts
- 1 free ad-copy try without signing in
- 1 free credit at sign-up where available (one watermarked image ad); video needs paid credits
- Commercial rights on what you make
- No credit card to begin
Starter
Steady output for a growing brand.
- Monthly video + image credits
- Watermark removed, full-resolution image downloads
- Every studio: video, image, UGC, copy
- Commercial use rights
Pro
More credits for teams testing at scale.
- Everything in Starter
- More monthly credits
- Brand Guide applied across every ad
Credit packs
One-time top-ups when you just need a few more runs — no subscription required.
79 credits
$9.90
79 credit top-up
119 credits
$14.90
119 credit top-up
How billing works
The short version of what's free, what costs credits, and how to change your mind.
Try ad copy and scripts once without signing in — a real result, no credit card needed. Image and video ads start after a free sign-in. Once signed in, copy stays free, and image and video ads draw from a monthly credit pool — subscribe to Starter ($29) or Pro ($69) for a monthly credit pool, or buy a credit pack. Video ads use paid credits because they cost more to produce.
Starter and Pro both bill monthly and include a pool of credits you spend across every studio — video, image, UGC, and copy — from one wallet. Pro adds more monthly credits. You can upgrade, downgrade, or cancel anytime; a plan change takes effect at the start of your next cycle, and credits from a paid plan don't roll over once it ends.
Every ad you generate is yours to run — on Meta, TikTok, Google, your own site, anywhere you advertise — with commercial rights included and the watermark removed on any paid plan. Your Brand Guide (logo, colors, and voice) is applied automatically across whatever you make, so every version you regenerate still looks like one brand.
A credit is simply the unit you spend when the studio renders something for you. Guests can try ad copy once with no sign-in; image and video work starts after you sign in. After that, image and video draw from a Starter or Pro monthly pool or a credit pack. You always see what an action will cost before you commit: copy is free, an image ad or a video start frame is 1 credit, and a finished video is priced by the model you pick.
Which plan is right for you?
A quick way to tell the three apart without reading every bullet.
Free is the place to try it. You can write an unlimited amount of ad copy, hooks, and scripts, and your sign-up credit covers one image ad made from your own product photo, all without entering a card. That is enough to judge the quality and see whether the tool fits how you work, but it is not meant to carry a campaign: more image ads and every video ad run on credits, so a steady stream of creative means moving to a paid plan.
Starter, at $29 a month, is for a brand that has moved past trying things and now needs a steady stream of creative. It unlocks video across every studio, removes the watermark from every image you export, and gives you a monthly pool of credits to spend on video and image ads from a single wallet. If you are shipping paid social on a regular cadence — a few new angles a week, a fresh set for each promotion — Starter is the plan that keeps up without a per-asset invoice.
Pro, at $69 a month, is aimed at teams testing at scale. It includes everything in Starter and adds a larger monthly credit pool, so you can regenerate more hooks and scenes from the same upload each month — the raw material for real A/B testing against ad fatigue. Your Brand Guide is applied across every ad so scale never costs you consistency.
One wallet across every studio
Why Punchylime bills for the whole workflow, not one format at a time.
Most tools make you pay for one thing — a video generator here, a copywriter there, a product-photo app somewhere else — and you end up stitching a campaign together across a handful of subscriptions. Punchylime is built the other way around: one plan, one pool of credits, and every studio drawing from it. The video ad, the UGC-style clip, the studio product shot, the banner, and the copy that carries them all come from the same wallet, so you are never deciding which subscription to renew this month or exporting an asset just to re-import it into another app.
That matters most when a campaign is actually running. When one hook starts to tire, you can spin fresh angles from the same product photo and swap creative the same day, instead of waiting on a designer or paying a creator for another round. Because the pricing follows the whole workflow rather than a single format, the cost of testing one more variation stays low — which is the point, since the brands that win on paid social are usually the ones testing the most, not spending the most.
There is no long-term contract and nothing to negotiate. You can move up to Pro when you are testing heavily, drop back to Starter when things are steady, or cancel entirely and keep using the free copy tools — the change takes effect at your next billing date, and everything you have already made stays yours to run.